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Metrics serve as our navigational instruments, and for many this focus lands on open rate as a key metric, guiding strategies and indicating recipient engagement.
The race to capture your audience’s attention is relentless. Amid this competition, email marketing automation stands as a potent tool that can revolutionise your engagement
Unlock Your Email Marketing Mastery with eFocus Marketing Email Marketing Masterclass Library Waitlist NOW OPEN! Are you looking for flexible and targeted ways to enhance yours/your
Striking the right balance between promotional, transactional, and conversational messaging is akin to finding the perfect recipe for a gourmet dish – it can lead
In the ever-evolving landscape of email marketing, building a strong subscriber base is paramount. Strategic placement of email sign-up forms on your website can be
Picture this: a virtual tour guide awaiting your customers at the entrance of your digital realm, ready to escort them through a personalised journey that
Creating a loyal customer base is the cornerstone of ecommerce success. The journey doesn’t end with a purchase; it’s just the beginning of a relationship
The holiday season is the most important time of year for retailers, with a large portion of sales being done at this time. MasterCard (MasterCard
Automating your campaigns is a fantastic way to ensure you send email campaigns at the right time, to the right person – you just need
Automating your campaigns is a fantastic way to ensure you send your email campaigns at the right time, to the right person – you just
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