Bespoke Email Marketing Training.

+44(0)1689 258 210

Looking for an In-House Email Marketing Training course for your team?

If you’re frustrated that your email marketing campaigns aren’t performing as you would like, and you want to increase your email marketing knowledge, expert training could be the best way forward.

We can help you fill the gaps in your email marketing knowledge to get you and your team to the next level.


What does the course cover?

Our email marketing training is based 100% on your requirements, but here are some examples of topics we regularly cover:

  • Email marketing strategy
  • Segmentation
  • Dynamic content
  • Email copywriting
  • Triggered emails (automated emails)
  • Regular newsletters
  • Subscription best practices
  • Testing
  • Lifecycle programmes
  • Email deliverability management
  • Email design

Get in touch with us today to discuss what you would like to achieve from training and specific areas of email marketing that you and your team are interested in learning more about.

We will then create a bespoke course agenda based on your individual needs and company nuances.

+44(0)1689 258 210  |

We offer the best email marketing training, for your specific requirements

We offer interactive email marketing courses worldwide, for any number of delegates and for any length of time.

Once we have checked your requirements, your training programme will be created to ensure you get the most from the course.

  • Online training
  • Webinars
  • In person training
  • Conferences
  • Workshops
  • Guest speaking

About Your Trainer
Kate Barrett

Kate Barrett is the founder of eFocus Marketing, providing specialist email marketing consultancy, management, and training services to companies around the world.

With a proven track record and over 16 years’ experience (increasing results from opens and clicks, to sales), Kate’s expertise and passion has helped a large range of companies develop comprehensive strategies, to target subscribers with the right message, sent to the right person, at the right time, implement, manage and optimise those campaigns, as well as solve complex email marketing issues including deliverability challenges.

  • Email marketing expert with a proven track record and over 16 years’ experience in email marketing
  • Author of the bestselling book “E-telligence. Email marketing isn’t dead, the way you are using it is”
  • Email marketing speaker at worldwide events
  • Institute of Direct Marketing and Chartered Institute of Marketing tutor
  • Blue-chip clients include Nissan, Adidas, QVC, Marks & Spencer, TUI, Argos and more

+44(0)1689 258 210  |

Want a course you can access NOW, online?


Why should I take an email marketing course?

Sharpening your knowledge of email marketing will result in more successful email marketing campaigns.

Email marketing is a marketing discipline in its own right and there is so much to learn that will positively impact on your open rate, click through and purchase rates.

What can I learn during the eFocus Marketing course?

The topics covered during a course will be completely tailored to fill your knowledge gap and to take you and your team to the next level.

Ahead of your course we will discuss your needs and develop the course accordingly. We can focus in on specific areas including strategy, design, subject lines, segmentation, personalisation and deliverability.

How much does an email marketing course cost?

Our courses are completely bespoke and tailored to your needs. They can be just a few hours or much longer, for one person or hundreds. For this reason, we will prepare a bespoke quote for you.

Simply get in touch to discuss your training requirements.

Will I get a certification from eFocus Marketing?

Yes. Each delegate will receive a certificate of attendance.

How long will the training take?

We offer a variety of training courses, from a 1-hour email marketing class online to 1-2 days (or longer) in person or online. The length of the course depends very much on your requirements and the depth of learning you seek to achieve.

When can I book my email marketing training?

You can make a booking for email marketing training 2020/21 at any time. Simply get in touch to discuss your training requirements or check out our ready-made online course here.