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If you’re frustrated that your email marketing campaigns aren’t performing as you would like, and you want to increase your email marketing knowledge, expert training could be the best way forward.
We can help you fill the gaps in your email marketing knowledge to get you and your team to the next level.
What does the course cover?
Our email marketing training is based 100% on your requirements, but here are some examples of topics we regularly cover:
Get in touch with us today to discuss what you would like to achieve from training and specific areas of email marketing that you and your team are interested in learning more about.
We will then create a bespoke course agenda based on your individual needs and company nuances.
We offer interactive email marketing courses worldwide, for any number of delegates and for any length of time.
Once we have checked your requirements, your training programme will be created to ensure you get the most from the course.
Kate Barrett is the founder of eFocus Marketing, providing specialist email marketing consultancy, management, and training services to companies around the world.
With a proven track record and over 16 years’ experience (increasing results from opens and clicks, to sales), Kate’s expertise and passion has helped a large range of companies develop comprehensive strategies, to target subscribers with the right message, sent to the right person, at the right time, implement, manage and optimise those campaigns, as well as solve complex email marketing issues including deliverability challenges.
“A big thank you for your presentation this Tuesday (re: course for beginners, top 10 tips to get you started)… I’ve found the course extremely engaging and straightforward, well-explained and powered with strong visuals and examples.You’ve helped me gain a valuable understanding of the email marketing channel. I’m grateful for your input and would gladly recommend your services in future.”
“The course was fantastic and met our needs perfectly.The trainer was very knowledgeable, she used our email content throughout the course so it was very much tailored to us.The activities were really useful and have given us an action plan to implement when we’re back in the office.”
“I so enjoyed your talk this week and found it very helpful. I was very impressed with how factual and well-informed you are and the fact that you were able to get such clear-cut replies”
“Excellent course, very good trainer and interesting content.”
“Fantastic content and helpful course lead. Kate managed the complexities of training via video conferencing very well.”
“Kate was very knowledgeable and personable and had very good cross sector knowledge and experience.”
Sharpening your knowledge of email marketing will result in more successful email marketing campaigns.
Email marketing is a marketing discipline in its own right and there is so much to learn that will positively impact on your open rate, click through and purchase rates.
The topics covered during a course will be completely tailored to fill your knowledge gap and to take you and your team to the next level.
Ahead of your course we will discuss your needs and develop the course accordingly. We can focus in on specific areas including strategy, design, subject lines, segmentation, personalisation and deliverability.
Our courses are completely bespoke and tailored to your needs. They can be just a few hours or much longer, for one person or hundreds. For this reason, we will prepare a bespoke quote for you.
Yes. Each delegate will receive a certificate of attendance.
We offer a variety of training courses, from a 1-hour email marketing class online to 1-2 days (or longer) in person or online. The length of the course depends very much on your requirements and the depth of learning you seek to achieve.