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For our very first E-telligence Masterclass it is my absolute pleasure to be joined by Matthew Vernhout from 250OK
Matt’s email experience spans more than 17 years, during which he has faithfully advocated for the channel through refining email marketing and privacy best practices, influencing anti-spam legislation and compliance, and managing ISP expectations.
During the interview, Matt was kind enough to share some fantastic insights with us around one of my favourite subjects – deliverability!
Matt and I discuss:
If you want help to create a customer-centric, personalised, intelligent email marketing programme, get in touch with eFocus Marketing and discover how we can help you skyrocket your results.