by Kate Barrett | Feb 16, 2015 | Advanced, Automated Campaigns, Beginner, Best Practice
(This post is guest written by Saul Gowens and originally appeared on the Websand Blog) Hello…is it me you’re looking for? For 2015, it’s time to take some data driven marketing lessons from Lionel Richie. Improve how we do things, score some major...
by Kate Barrett | Feb 13, 2015 | Advanced, Automated Campaigns, Beginner, Best Practice, Inactive Subscribers
When it comes to email marketing, many people still think the way to get results is to batch and blast your entire database with the same message at the same time. But over the last 15 years of email marketing being in existence, the way we engage and are engaged with...
