Why has our email performance dropped?
Email performance drops for one of three reasons: 1. your list has gone stale 2. your content has stopped being relevant to segments who used
+44(0)1689 258 210 | enquiries@e-focusmarketing.com
+44(0)1689 258 210 | enquiries@e-focusmarketing.com
Email performance drops for one of three reasons: 1. your list has gone stale 2. your content has stopped being relevant to segments who used
Most Customer Lifetime Value calculators only tell you half the story. This one shows you both: what a customer generates in revenue, and what they actually generate in profit once margin is factored in, so you know what you can genuinely afford to spend acquiring and keeping them.
Metrics serve as our navigational instruments, and for many this focus lands on open rate as a key metric, guiding strategies and indicating recipient engagement.
Working with a specialist email marketing agency is a great way to add to your team without the recruitment overheads, gain expert knowledge quickly into
Are you sending out newsletters to your subscribers but not seeing the results you’d like? Your opens and clicks are low and conversions are virtually
As an email marketer, you know that the field is always evolving. From Apple’s move to block opens to the loss of cookies to new
Well, what a year 2020 was! The world changed. The UK worked from home (where possible), and the way people shopped changed; potentially forever. For
We’ve seen global (or near global catastrophes) before, whether health related or war related, and as a society we have adapted, changed and moved with what’s happening. We have to! Adapt or die.
Are you suffering from email marketing deliverability problems? Use our handy decision tree to start to get to the bottom of why the issue
Getting your emails opened and read is the first step to making more sales of your products using email marketing. But with average open rates