Episode 14: Email On Acid
Pre-preparing your emails for success: Optimising your QA process and email designs for engagement
with John Thies
Episode 13: DotDigital
Omni-Channel – building a cohesive strategy with email marketing at its core with Gavin Laugenie
Episode 12: Skip Fidura
Attribution modelling – understand where to spend your marketing budget
Episode 11: Ogilvy
The Power of Behavioural Science in Email Marketing
Episode 10: Action Rocket
Let’s Get Interactive!
Episode 9: Taxi For Email
Making Your Emails Accessible
Episode 7: Odicci
Interactive opt ins: Driving Offline Online and Promoting Loyalty Through Innovation
Episode 5: Scaled Agile
Using Emotional Intelligence to Achieve Email Zen; the human side of email marketing in practice.
Episode 3: 250OK
Deliverability & the holistic story marketers need to understand for better inbox placement (with 250OK)