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Today it is my pleasure to welcome Najmah Salam from Help for Heroes to our monthly E-telligence Brand Spotlight session.
Najmah is the Digital Marketing Executive at Help for Heroes (taking care of the email marketing and PPC campaigns) and brings a wealth of knowledge to the charity from her previous travel and retail experience.
During the interview, Najmah was kind enough to share some fantastic insights into the importance of email marketing for them and how it sits within the Help for Heroes marketing mix (with PPC, paid social, offline marketing etc.).
We also discussed:
If you want help to create a customer-centric, personalised, intelligent email marketing programme, get in touch with eFocus Marketing and discover how we can help you skyrocket your results.