Join Kate Barrett, founder and CEO of eFocus Marketing, and Richard Wall, marketing campaign manager for Spotler UK, in a candid therapy session as they explore the email marketing frustrations and pet peeves that need to be banished to Room 101.
In this episode, they dissect common practices that drive marketers crazy, sharing insights and anecdotes.
From the mindless “just send another email” approach to the cringe-worthy use of terms like “newsletters” and “eblasts,” they unravel the intricacies of effective email strategies.
Tune in for a therapeutic discussion that promises laughs, insights, and a fresh perspective on email marketing.
If you want help to create a customer-centric, personalised, intelligent email marketing programme, get in touch with eFocus Marketing and discover how we can help you skyrocket your results.
In the fourth episode of the “Email and Beyond,” hosts Kate Barrett and Richard Wall delve into how you can implement empathy-driven email marketing when navigating sensitive seasons such as mothers day and fathers day
Deliverability & the holistic story marketers need to understand for better inbox placement (with 250OK)
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