
Be a better CRM Marketer
InboxExpo 2023. Kate Barrett’s Keynote Presentation: Summary I was recently honoured to give the closing keynote at InboxExpo 2023 hosted in Valencia, Spain (February 2023) to
InboxExpo 2023. Kate Barrett’s Keynote Presentation: Summary I was recently honoured to give the closing keynote at InboxExpo 2023 hosted in Valencia, Spain (February 2023) to
Automating your campaigns is a fantastic way to ensure you send your email campaigns at the right time, to the right person – you just
Working with a specialist email marketing agency is a great way to add to your team without the recruitment overheads, gain expert knowledge quickly into
Have you ever felt: Frustrated, staring at a blank piece of paper (or Word doc!) trying to come up with content ideas for your next
As an email marketer, you know that the field is always evolving. From Apple’s move to block opens to the loss of cookies to new
Over 75% of people abandon their shopping carts worldwide. Obviously, this isn’t the ideal scenario for an eCommerce marketer that’s focused on getting conversions. It
Did you know that email lists have a natural attrition rate of about 22.5% per year? As marketers, we know how much work went into
If you’re looking to be more relevant in your email marketing, drive better engagement, and provide a better customer experience for your subscribers, you’re not
Well, what a year 2020 was! The world changed. The UK worked from home (where possible), and the way people shopped changed; potentially forever. For
The emails you send post-purchase are extremely important to lead the way you would like the customer relationship to go – do a good job here and you’ll be making the repeat purchase process that little bit easier.
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