Understanding the eCommerce Customer Journey

In this webinar being held at 11am GMT on 7th April 2020 presented by Kate Barrett from eFocus Marketing and introduced by Komal Helyer of Pure360 Watch the replay and Kate will show you: How you can put your customers’ needs at the heart of your email marketing strategy and increase your results Understand the 5 […]

Inbox Expo 2020 – Session Replay

Putting The Customer At The Heart Of Everything That You Do In All Ways, Always Since the first email was sent in 1971 by Ray Thomlinson, as marketers our world has changed enormously. From batch and blast to a more personalised, one-to-one experience, what our subscribers want and DEMAND from us is getting more sophisticated. […]

Email Marketing 2020 Predictions/Trends 

Listen to the webinar replay and hear Kate Barrett from eFocus Marketing talk to Zoho Campaigns about 5 top predictions and tips for email marketing in 2020. You’ll discover… The continued importance of data in creating meaningful emails Why you should be deploying interactivity and accessibility into your email creation How to putting your customers […]

Pure360: Email Marketing Isn’t Dead, the Way You’re Using It Is!

Email has been around for a long time. Decades in fact. But it’s far from dead. Instead of plateauing, email continues to rank as the most effective method for companies to communicate with their customers. Pure360’s Marketing Director, Komal Helyer teams up with email marketing expert and author, Kate Barrett to discuss how brands can […]