eCommerce MasterPlan

Kate Barrett & eCommerce MasterPlan  “Don’t run before you can walk when it comes to growing your email marketing.” The first place to start with email marketing is in taking a look at what strategies you have right now and improving those before you start moving on and making it more complex. In this podcast […]

How to Improve Your Email Strategy and Customer Response

Kate Barrett & Doug Morneau It’s about being customer-centric, understanding what your customers’ needs are and then delivering on it. In this episode, Kate Barrett and Doug Morneau discuss ways on improving your email strategy. Some of the key takeaways from this podcast include: The trend is about being customer-centric, understanding what your customers’ needs […]

Keys to Email Marketing in a Snapchat World

Kate Barrett & Doug Morneau Three keys from this episode: Personalise your email to engage customers Improve your sender reputation to improve email deliverability Just because someone unsubscribed doesn’t mean you’ve lost them as a customer. Use retargeting and other methods to stay in touch Listen to episode Ready to skyrocket your results? If you […]