You’re an Email Marketing Whizz!
Skilled, wise but constantly seeking to learn, you’re email skills are forever growing and you know there is much more you could be doing with your campaigns… if only you had the time and resources to help.
And you’re not alone! Putting a solid strategy in place is something that over 60% of marketers struggle with, mainly due to lack of internal knowledge and resources to actually get the tasks done. Feel familiar?
There are 3 key steps to a successful email marketing programme:
1. Understand what your overarching objectives are (for your business, marketing department and channel) and have a clear, documented plan to get you there
2. Have a clear understanding of, and learn to love, your data!
3. Always be observing, analysing, testing and optimising your individual campaigns and overall strategy to ensure you’re sending the right message to the right person at the right time and maximising your results
Access Our Free Resources
You want to maximise your success as quickly as possible – and we can help!
We have a range of free resources including our blog, podcast, videos, downloads and more on our website to help you optimise and add to your email marketing.
Here are just a few we think you might find helpful…
Check out the best selling book ‘E-telligence: email marketing isn’t dead the way you’re using it is’ from our Founder, Kate Barrett – available in paperback or kindle version at amazon.co.uk or amazon.com
A great accompaniment to the book is our online course ‘Supercharge your email marketing!’.
Learn at your own pace from wherever you are with a series of videos, downloads and supporting information.