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Nonprofit.Courses helps you access thousands of online nonprofit training courses, assisting your staff, board members, and volunteers thrive in their roles.
Nonprofit Courses partnered with eFocus Marketing to enhance our brand image and grow our subscriber base.
Their expertise helped us boost exposure for our events, courses, and learning materials, driving more traffic to our website.
With their guidance, we transformed our email strategy, launching a captivating welcome series and targeted promotions. Through our 12-month collaboration, we've expanded our email types, increased sign-ups, and improved engagement rates.
Their support has truly transformed our email marketing strategies.
Nonprofit.Courses offers a variety of education and training opportunities supporting the non profit industry.
Like any small business, Nonprofit Courses faced the challenge of working within a limited email marketing resources while aiming to achieve their brand enhancement and subscriber growth goals.
The key challenge in this case was to generate an increased number of new email sign ups: There was a large focus on acquisition to grow and sustain a healthy list, in order to promote interest in the organisation’s offerings
Working with Nonprofit.Courses on a retainer basis over the course of a year, eFocus Marketing devising strategies that optimised results while staying within the defined budgets.
Through a thorough Email Registration Optimisation Review project, we identified missed opportunities and improvements to encourage increased sign ups.
eFocus Marketing also worked with Nonprofit Courses to enhance the overall email strategy post sign up –
Ongoing monitoring, testing, and optimisation remained a priority, ensuring that improvements were consistently made throughout our engagement.
This partnership not only addressed challenges but transformed them into opportunities, creating a positive trajectory for Nonprofit Courses’ growth and brand prominence.
Nonprofit.Courses achieved substantial and measurable results, showcasing the impact of our collaborative efforts.