by Kate Barrett | Mar 16, 2022 | Beginner, Best Practice, Planning, Small Business
Have you ever felt: Frustrated, staring at a blank piece of paper (or Word doc!) trying to come up with content ideas for your next newsletter Challenged to send emails out on a regular basis Overwhelmed, you’re wearing all the hats in your business and struggle for...
by Kate Barrett | Feb 27, 2022 | Beginner, Best Practice, Planning, Segmentation, Small Business, Testing
Are you sending out newsletters to your subscribers but not seeing the results you’d like? Your opens and clicks are low and conversions are virtually non-existent? You may have heard the phrase ‘the money is in the list’, and it’s true! But only if you build your...
by Kate Barrett | Sep 2, 2013 | Beginner, Small Business, Top 10 Tips
Small businesses can benefit enormously from email marketing but many are still not using it, or not using it to its full advantage. Here I explore 10 benefits of email marketing for small businesses. 1. A targeted, direct way to contact your subscribers Email...