Setting objectives in your email marketing is crucial to your success so you know its purpose, that its working hard for you, and it’s not just emailing for email’s sake.

In today’s video I am discussing:

– Why you need to know where you’re going so you know where you’ve been
– Know where you want to go and what you want to achieve so that you can plan campaigns around it
– What you get by planning email marketing objectives
– What will happen if you don’t have objectives and a plan in place by campaign

Watch it here and leave me any comments you have in the comments box below.

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See you next week!