Email marketing consultancy, management and training
eFocus Marketing (formerly known as Shine a Light Media) was founded by expert email marketing consultant Kate Barrett in 2012.
eFocus Marketing is a leading specialist email marketing agency for ECommerce companies looking to optimise, automate and grow their email marketing programme.
Our expert consultants provide an extension to your in-house marketing team with a dedicated email marketing resource to help you save time and increase your revenue faster.
We Know Email
We’ve been there! We know you….
- Are short on time and resources: you’re dealing with multiple marketing channels and projects at once
- Have targets to reach
- Are looking to improve the performance your email marketing programme (opens, clicks, conversions, revenue)
- Are already generating revenue from email marketing but you know it could be even better Want to increase your expertise and knowledge
- Want to save time and maximise ROI – we’ll show you the exact steps to get you to where you need to be
Successful email marketing starts with an in-depth understanding of YOU and your customers: we discover what your business needs, what you have already and where the gaps are, to give you laser focused solutions so that you can concentrate on the quick wins that will increase your success in the short term, as well as longer term changes to become a better sender and grow your business through email marketing.
Why use eFocus Marketing?
You will benefit from the experience and knowledge of a dedicated marketer who lives and breathes email marketing.
As a full-service email marketing agency, we can help you with all aspects of your email marketing campaigns including:
- Review of your current email marketing strategy and campaigns with recommendations
- Full email marketing strategy build up
- Day to day management of email marketing campaigns
- Email marketing HTML design, build and copy writing services
- Online and live in-house training courses
We can help you make the most of your email marketing opportunities
- Use our years of experience, knowledge, and contacts in the industry
- We can run and manage your campaign from ideas to delivery
- No need to employ extra staff
- Friendly, passionate team who are ready to match your business needs to maximise your profits
- Affordable service to suit your budget
Just like an in-house department, we will be there to answer your questions, give advice and support – without all the added costs and hassle of employing someone permanently.
By adding email marketing consultancy services to your organisation, you can:
- Generate new sales and enquiries through a proven online marketing channel
- Turn your website into an effective data gathering engine
- Increase your website visitor numbers
- Improve your conversion rate from email to sales
- Communicate with your current customers better
- Generate new customers
- Increase your own email marketing knowledge through our training courses